IS IT FOR YOU? 

“Is It For You?” is your personal guide to discovering the niche that fits your personality, values, and working style.

Whether you’re just starting or already knee-deep in client work,
this guide helps you:

• Understand the key differences between photography as a hobby and as a business

• Learn how your unique character traits align with specific niches

• Compare the most common B2C and B2B photography paths

• Access checklists, real-world stories, and success factors for each niche

• Make a clear, confident choice about where to focus your time and energy

Inside, you’ll explore niches like:

MEET THE AUTHORS

TOMAS BRAZINSKAS

Professional photographer, founder of Brazzi Studios, lecturer at Brazzi Academy and creative soul inspiring others to grow. As Tomas says, he can only create by sharing and inspiring: over ten years of teaching, he has nurtured several generations of excellent photographers.

Today, Tomas focuses on advanced photographers, consulting them on style, portfolio, and marketing, and together with industry leaders, elevates photography standards to a global level.

REDA BERNOTAITĖ

The saying “behind every successful man is a woman” holds true for Brazzi as well. With a background in engineering studies and volunteer service in the Lithuanian army, Reda developed an eye for detail and brought structure to the studio, courses, and industry.

She was the driving force behind this book, aiming to help students quickly find a niche that matches their personality. Rather than trying to master everything, she encourages them to focus on the skills that will help them excel in what they’re genuinely passionate about.